EACH and every episode of Jeremy Wade’s latest River Monsters series notched up impressive audiences.

ITV were clearly impressed as they even trawled up an old episode to fill a prime-time viewing slot!

The brilliant news once again proves that fishing is a major draw to the viewing public, including non-anglers.

Andy Benningfield, broadcast director for Maxus, told Angler’s Mail: ‘The series averaged 2.8 million individual viewers on ITV1 including viewing via HD and ITV+1, achieving a share of 5 per cent of all TV viewing in its time slot from 7.30pm to 8pm.’

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